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How Much Does It Cost to Start a Food Truck in Louisiana

Louisiana’s rich culinary traditions make it an incredible place to start a food truck with six-figure potential. Share your love for food with a community that appreciates creativity and build a business you’ll be proud of.

How Much Will You Spend to Start a Food Truck in Louisiana

Launching a food truck in Louisiana requires a careful breakdown of costs, from securing a truck to outfitting it with specialized equipment. Cities like New Orleans, Baton Rouge, and Shreveport are hotspots for food trucks, especially during festivals and in tourist-heavy areas. Menu-specific equipment, such as crawfish boilers or gumbo stations, can add to start-up costs if you’re focusing on local cuisine. If you’re on a tight budget, leasing a truck could be an option to explore before committing to a purchase. This guide helps you plan your expenses and start your food truck business with confidence in Louisiana.

Truck or Trailer Costs

Low Estimate:

$30,000

High Estimate

$90,000

Additional Year One Start-up Costs

Low Estimate:

$7,000

High Estimate

$25,000

How Much Should You Budget for Marketing in Louisiana

Making Smart Marketing Investments For Your Truck

• Event Marketing Costs: In New Orleans and Baton Rouge, participating in food truck festivals or Mardi Gras celebrations often requires vendor fees ranging from $200 to $1,000. These events are key for new businesses. 


• Custom Branding: A vibrant truck wrap can cost $4,000 to $8,000 but is particularly valuable in a visually competitive market like Louisiana’s. Adding lighting for evening events can cost an additional $200 to $1,000. 


• Promotional Photography: Professional photos of your food and truck, costing $200 to $500, can help establish a strong online presence on social media.

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How Much Does It Cost to Start a Food Truck in Louisiana
How Much Will You Spend to Start a Food Truck in Louisiana

How Much Should You Budget for Marketing in Louisiana

Making Smart Marketing Investments For Your Truck

• Event Marketing Costs: In New Orleans and Baton Rouge, participating in food truck festivals or Mardi Gras celebrations often requires vendor fees ranging from $200 to $1,000. These events are key for new businesses. 


• Custom Branding: A vibrant truck wrap can cost $4,000 to $8,000 but is particularly valuable in a visually competitive market like Louisiana’s. Adding lighting for evening events can cost an additional $200 to $1,000. 


• Promotional Photography: Professional photos of your food and truck, costing $200 to $500, can help establish a strong online presence on social media.

Often Forgotten Operational Costs in Louisiana

For the start-up costs for a food truck in Louisiana, propane and generator fuel expenses are significant, averaging $1,500–$3,000 annually for year-round operations. Event permit fees for popular Louisiana festivals can range from $100–$400 per event. Waste disposal services, including grease trap cleaning, typically cost $600–$1,200 annually.

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Fast Track to Start a Food Truck Business in Louisiana [2024 Bundle with Guides, Calculators and Full Business Plan]

Fast Track to Start a Food Truck Business in Louisiana [2024 Bundle with Guides, Calculators and Full Business Plan]

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The True Cost of Food Truck Insurance in Louisiana

Understanding the true cost of food truck insurance in Louisiana starts with knowing what coverage you need to protect your business and comply with state regulations.

General Liability Insurance Purpose: Protects against third-party bodily injury or property damage claims arising from your food truck operations. Requirement: Not legally mandated in Louisiana but highly recommended to safeguard your business. Estimated Cost: Approximately $300 to $700 annually for $1 million in coverage. 


Commercial Auto Insurance Purpose: Covers your food truck vehicle in case of accidents, property damage, or bodily injury. Requirement: Mandatory in Louisiana, with minimum liability limits of $15,000 per person, $30,000 per accident for bodily injury, and $25,000 for property damage. Estimated Cost: Between $1,200 and $3,000 per year, depending on factors like vehicle type and driving history. 


Workers’ Compensation Insurance Purpose: Provides medical and wage benefits to employees injured on the job. Requirement: Mandatory in Louisiana for businesses with one or more employees. Estimated Cost: Approximately $1,000 to $1,800 annually, varying based on payroll and job risk classifications. 


Product Liability Insurance Purpose: Covers claims related to foodborne illnesses or allergic reactions caused by your products. Requirement: Not legally required but essential for food service businesses to mitigate potential lawsuits. Estimated Cost: Often included within general liability policies; additional coverage may cost between $100 and $300 annually. 


Equipment Coverage Purpose: Protects your kitchen equipment against theft, damage, or loss. Requirement: Optional but advisable to protect valuable assets. Estimated Cost: Ranges from $200 to $500 annually, depending on the total value of the equipment insured.

What It Costs to Start a Food Truck in Louisiana: Sample Budget

📄Licenses/Permits

$500 - $1,500

🚚Truck/Trailer 

Fast Track to Start a Food Truck Business in Louisiana [2024 Bundle with Guides, Calculators and Full Business Plan]

🍽️Inventory/Supplies

$3,000 - $5,000

$30,000 - $90,000

📢Marketing

$3,000 - $8,000

💼Insurance

$2,000 - $4,000

How to Budget for Labor Costs When Starting a Food Truck in Louisiana

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How to Pay Yourself as a Food Truck Owner in Louisiana

Louisiana’s rich culinary traditions make it an ideal state for food truck entrepreneurs, but don’t forget to prioritize paying yourself. Most food truck owners form a Louisiana LLC, which ensures that business profits flow directly to their personal tax return. To maintain financial stability, consider taking a monthly owner’s draw or paying yourself hourly. In Louisiana’s vibrant food scene, budgeting for your pay ensures you can keep bringing your culinary vision to life without financial stress.

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Fair Wages for Food Truck Employees: Louisiana Pay Rate Guidelines

In Louisiana, Louisiana’s vibrant food truck scene benefits from fair wages that reward flexibility. Benchmarks like Raising Cane’s or Copeland’s suggest starting rates of $17–$20 per hour. A unified pay structure fosters collaboration, with raises available for high-performing team members.

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Understanding Payroll Taxes for Louisiana Food Truck Owners

In Louisiana, food truck entrepreneurs must manage federal payroll taxes, including Social Security, Medicare, and federal unemployment taxes (FUTA). Additionally, Louisiana requires employers to withhold state income tax from employees' wages and to pay State Unemployment Insurance (SUI) taxes. New employers typically start with a SUI tax rate of 1.16% on the first $7,700 of each employee's wages, with rates adjusted annually based on the employer's experience rating. To comply, register with the IRS for an EIN and with the Louisiana Workforce Commission for state withholding and unemployment accounts. Budgeting for payroll taxes is crucial, as they can add approximately 10–15% to wage expenses. Utilizing payroll software or professional services can streamline compliance and ensure timely filings.

Budgeting for a Food Truck or Trailer in Louisiana

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Used Food Trucks and Trailers in Louisiana: 


Food Trucks: Pre-owned food trucks in Louisiana typically range from $30,000 to $80,000, depending on age, condition, and equipment. 


Food Trailers: Used food trailers in Louisiana are generally priced between $25,000 and $55,000, based on size and amenities. 


New Food Trucks and Trailers in Louisiana: 


Food Trucks: A new, fully equipped food truck in Louisiana can cost between $90,000 and $180,000, depending on customization. Food Trailers: 


New food trailers typically range from $55,000 to $105,000, influenced by size and specific build requirements.

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